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A Startup Website has a lot to work on and if you are working in this direction, then here is a checklist of essential SEO tips and undertakings required for startup Websites.

A business entrepreneur may be an expert in his given field or there is a possibility that he might be aware about conducting online business but there are fewer chances that he might take SEO into consideration. To develop an SEO friendly website, you don’t need dedicated SEO resources or a team to optimize your website. However, you simply need to put the best SEO practices as required in early stages to generate business revenue.

The perfect SEO practice is essentially required for a new website. It ensures that people looking for your business name can successfully find your website on search engines. With proper SEO implementation, it will help users to find your site name instead of your competitor’s. SEO is considered the best way to improve the online presence of your brand or product. It is highly recommended to begin with SEO process at initial stage without making any delay as it takes months to get better results.

If you are planning to startup a new website, then checkout the important SEO tips and tricks to get started with this process effectively.

Initial Setup: Here is a list of general setup to begin with SEO practices.

Firstly, install Google Analytics and set up a Destination goal in it for any thank you pages on your website, which follows a contact or purchase form.

Secondly, you need to set up Google Webmaster Tools and link them with your Google Analytics to get deeper insight to know how people are searching for your site organically.

Thirdly, create a robots.txt file and then upload it to the root directory of your website.

Fourthly, create a sitemap.xml file and upload it to the root directory of your website. After this, you need to submit your sitemap to Google Webmaster Tools for indexing as soon as possible.

Keyword Research: This is another significant part of SEO process.


In this process, you need to prepare a list of the services and products you are offering to users. Once you are ready with the list, make sure to come up with effective phrases or combinations of phrases for further process.

Google Keyword Planner is another great way to find additional keyword ideas. This will provide you a great help while searching for keyword and ad group ideas.

After having a substantial list of keywords, put them into the Keyword Planner to check how exactly they work. Choose those target phrases that have large volume and also having relatively low cost per click. After this, break up your target keywords in different small groups and assign them to an appropriate page on your site.

Onsite Optimization

onsite seo

Onsite optimization includes creation of unique title tags for particular webpage along with target keywords you must have assigned to that page. Moreover, make sure that you include the name of your brand or business. A perfect title tag should be under 60 characters.

After this, you need to create a unique Meta description for each webpage of your site. Use one or two target keywords assigned to that particular page. And the entire description should be within the limit of 155 characters.

Use a target keyword in each page’s URL

Make sure to include one h1 tag preferably a target keyword in each page. If required, you can include additional headers h2-h6 in an order on the page.

It is essentially required that each page of your website can be retrieved in less than 3 clicks from homepage. In case, there are few pages hidden deeper inside, then you need to link them from the main navigation page.

Whenever, you link any given webpage to another page of your site, then make sure to use a target keyword related to the page you are going to link with as a part of the anchor text.


Content plays a major role to improve the validity of the page. Each page of a website must contain a unique content of minimum 300 words. It needs to be original and informative.

You can write blogs and publish them often on your site. Create articles that you find interesting and can grab viewers focus. In addition, you can add videos, webinars, illustrations, infographics and much more to make your website more live and interesting.

Find primary audience interested in your services or product and prepare unique content accordingly. You can also add other related topics that may interest your target audience. It is your job to force them to visit your site on a regular basis to convert them as a regular visitor or sale.

Link Building

Link building

Find out your competitor and plug them into Moz’s. Check out their Inbound Links from external sources to know about those who have cited them online. Find out the influential citation in the list and try to reach them to aware them about your product or service in fact pitch them for positive results.

There is another great way to identify efficient influencers that have a wide range of followers on their social profile or their blogs. You need to keep an eye over their online activity to grab the best possible opportunity to pitch for your product.

Create Press Release and add a link back to your website to obtain required benefit. The main objective to publish these PR’s is to successfully aim for branded anchor text in your link.

These are some of the effective SEO practices that can do wonders to improve the ranking of your website. For those who are planning to startup a website need to consider all the above points to ensure the success of your brand and also to enhance the web presence of your business. Search engine optimization is considered a vast concept, which includes daily updates and changing rules that you need to be aware of.

We will be back with more updates and interesting facts!


Miracle Studios Digital Agency

10 years Experience, Over 1000+ projects Completed. Do it right, the first time.

Visit Website
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